Aries Property Maintenance

Aries Property Maintenance are a specialist building company dealing with all aspects of home maintenance. They needed a new logo and branding that would convey their honest, straight talking, no nonsense approach to property maintenance.

We created a strong logo type that promotes high quality and attention to detail while still retaining an industrial edge. The bespoke letterforms create a subtle yet distinct ram's head sillhouette which can be used on it's own when space doesn't permit the standard logo (a website favicon for example). The monotone colour palette reinforces Aries' straightforward, black and white approach to property maintenance.

Stationery and van graphics have been created using the finished branding, along with brand guidelines showing examples of correct logo usage, suitable imagery and the tone of voice to be used in marketing materials.

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