Equinox Physiotherapy Partnership Ltd.

Equinox Physiotherapy Partnership Ltd. needed a complete rebrand, as their previous logo looked outdated and didn’t reflect their modern, positive approach to physiotherapy.

Drawing inspiration from the word Equinox (when night and day have equal length) a clean, modern logo was developed that visually represents the company name. A feeling of relaxation and well-being was conveyed through the use of sympathetic colours, and by incorporating the central dividing line of the circle with the letter N, the logo becomes instantly recognisable, memorable and distinctive.

Letterheads, compliment slips and business cards were designed using the new branding, with signage and marketing material currently being developed.

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